Our manifesto
We believe it is time for a radical rethinking of our financial world. For too long, finance has been closed and fragile. Trust has eroded. Access has been limited. Power has been centralized. We are living through a profound, generational shift that demands new foundations of value, trust, and governance. Monetary systems are being tested.
Europe faces a defining choice: lead the next financial architecture, or risk being left behind.
Bitcoin as the new foundation
Bitcoin offers a new starting point: Its decentralized design, fixed supply, and incorruptibility make it the most resilient monetary asset of our time.
It is the foundation of a financial system that can be more transparent, more resilient, and better aligned with the needs of generations to come.
Our mission and role
We are building Europe’s gateway from traditional finance to bitcoin.
We bridge two worlds: the stability of regulated markets and the transformative potential of bitcoin. We are a Bitcoin treasury whose principal activity is to accumulate, hold, and manage Bitcoin as a strategic reserve asset.
We aim to give institutions and individuals a regulated path to bitcoin exposure, embedded in trust and transparency.
A treasury for generations
We envision Amsterdam's Bitcoin treasury as a foundation of resilience for decades ahead. This does not emerge overnight.
Ambitious is initiated by Amdax, one of Europe’s leading crypto-asset service providers. For years, Amdax has guided investors with trust and vision.
Ambitious pioneers access and scale, anchored in one belief: Bitcoin is structural, not cyclical. It is the most resilient monetary asset of our time.
By building a bitcoin reserve, we create long-term strength for our region, our shareholders, and our broader ecosystem.
A bridge to sovereignty
Ambitious is a bridge to sovereignty.
A foundation for Europe’s financial future.
We are here to shape the next financial era. With Bitcoin as the new anchor of trust.